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Swiss Wrestling and Alpine Festival
ESAF – When tradition meets pride
Every three years, a region is transformed into the largest festival hut in the country: the Swiss Wrestling and Alpine Festival (ESAF).
Hundreds of thousands of people celebrate with traditions, alphorns, culinary delights, and Swiss music. The ESAF is not just a sport - it is a celebration of the homeland and the largest folk festival in Switzerland.
"A family idea in the basement became the Swiss eShop – now known for souvenirs, gifts, and Swissness . 🇨🇭✨
But for us, more than success counts: We are committed to sustainability, fairness and social responsibility .
Every product, every story, and every person makes a difference. 💡💙